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Sponsorship
All phone calls from new customers to JUST DIESELS start the same
way, “HELLO, I WAS RECOMMENDED BY” it’s great
to be recommended and as a consequence advertising is something
we do not have to do, yet profile and image are necessary requirements
in a modern environment, being seen in the right context can be
as important as trying to attract new customers. With a name like
JUST DIESELS we project an image about what we do, anybody who knows
us knows there are no limits to what we do…….
- SPEEDWAY:
this is a sport I enjoy and over a period of time supporting
my local club NEWCASTLE
DIAMONDS I have made a lot of friends with supporters,
promoters and riders alike,
Speedway is an exciting sport; high speed coupled with
adrenalin and no brakes leads to thrills and spills galore
and has become a great way relaxing away from the garage.
- SPONSORSHIP:
Riders as in any professional sport come from all over
the globe and as a consequence need to operate away from
home, speedway as you may know involves a lot of travelling
and a lot of preparation (sometimes three countries in
one week and you need a clean bike before each meeting).
We started allowing some of the riders the opportunity
to take advantage of our facilities at just diesels to
prepare their bikes and as a thank you they started carrying
the just diesels name and logo on their race suits and
vans.
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PROFILE AND IMAGE: as I said profile and image, it suits
just diesels to raise its profile attached to a sport
that is demographically as far removed from diesel as
possible, we hope to create an image of speed and excitement
and also allowing us to raise our profile by being linked
to supporting sport in our local area. This said the name
just diesels is now well known as being linked to Newcastle
diamonds speedway up and down the country.
Our main riders who we sponsor are two Czech Republic
stars George Stancl and Josef “PEPE” Franc
who between them carry the JUST DIESELS name across continental
Europe and Scandinavia.
JUST DIESELS would like to wish both George and Pepe along
with Newcastle Diamonds “GOOD LUCK” for the
coming season
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